Guinness Nigeria Plc Vacancy : Marketing Manager - Spirits

Guinness Nigeria Plc currently recruits to fill the position of a Marketing Manager Spirit - Diageo Brands Nigeria (DBN) was created in 2010 to drive Diageo’s Spirits business in Nigeria. The success of DBN is critical to the success of Diageo’s operations in Nigeria and therefore is critical to Diageo Africa’s success. The Spirits category in Nigeria is fast-paced with multiple competitors, an emerging route to market structure and evolving competitive set. This represents a major challenge as the role is likely to require a solutions oriented approach that is both proactive where possible and reactive where required.

Job Title Marketing Manager – Spirits

AutoReqId: 40228BR

Function: Marketing

Location: Lagos

Level: L4

Responsibilities

• Reports to the Marketing Director, Guinness Nigeria Plc
• The Marketing Manager will work closely with the General Manager DBN, Marketing Director and the Customer Marketing team
• The role will lead the marketing agenda for the Diageo spirits portfolio in Nigeria, developing brand strategies and leading the execution of these strategies to ensure that chosen priority brands are leaders in their categories in Nigeria.
• The role will continually identify & quantify new growth opportunities for the portfolio based on continuously updated consumer insights, developing new growth drivers if required in partnership with West Africa Spirits Hub Team, whilst developing Spirits Marketing Talent for the future in Nigeria & Africa.

Leadership Responsibilities

• Work with the DBN General Manager & Marketing Director, Nigeria to set and execute the Nigeria five-year Strategy on Spirits Brands
• Liaise with the West Africa Spirits Hub Team & fellow African spirits brand teams to ensure 2 way search & spin of growth drivers on the priority brands and lead delivery across the region
• Develop & Coach the Nigeria Spirits Marketing team on Marketing & Spirits excellence in execution and support the DBN Customer Marketing team

Key Accountabilities

• Assist and support the General Manager DBN to deliver the AOP growth aspirations plus overlay targets in F14 and beyond
• Assist DBN General Manager in establishing the evolving route to market assessment for Spirits in Nigeria including a plan for correct COGS & efficient SKU’s for long term growth
• Support and lead Spirits Brand growth with Marketing Director by developing & implementing the code for growth for Spirits
• Lead the development of the local Game Plan and lead the categories in the Joined up Business Planning (JUBP) process
• Work with the in-market teams & commercial managers to turn the Spirits annual GAME brand plans into “executable” commercial plans and assist with the development of missing growth drivers.

Requirements

• University degree in Marketing / Business or other related discipline preferred
• Postgraduate Qualifications - an advantage
• Proven and strong Brand and Trade marketing experience (6-10 years)
• Proven ability in Team Leadership / Strategic thinking (minimum of 3-4 years)
• Spirits experience / knowledge is essential
• Proven experience working in emerging markets
• Proven track record of leading & inspiring Agencies
• Can demonstrate excellent Commercial acumen & Marketing judgement
• Can demonstrate excellent cross-functional working skills & thought leadership
• Extensive experience of ATL and BTL strategy development and implementation
• Proven experience in Consumer insight generation and strategic penetration
• Strong identifiable track record of success
• Is experienced at managing key stakeholders nationally & internationally
• Budget & cost control management
• Strong project Management skills and experience

Barriers to Success in Role

• Inability to manage and influence a cross functional team
• Inability to engage & work collaboratively with West Africa Spirits Team
• Inability to learn fast, adaptation to a new, flexible role and manage relationships with varied stakeholders

Work Location

Lagos based with some travels within and outside

Application Closing Date

10th February, 2014

Method Of Application

Interested and qualified candidates should:

Click here to apply            SEARCH FOR HIGH PAID JOBS HERE

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Peugeot Automobile Nigeria Limited : Marketing Manager

Peugeot Automobile Nigeria Limited, PAN is recruiting for the position of a qualified Marketing Manager. It was incorporated in December 15, 1972 as Limited Liability Company with an authorized share capital of Three Million Naira. Twenty-seven months after incorporation, the then head of State, General Yakubu Gowon, commissioned the assembly plant on March 14, 1975, and though full operations had commenced on March 2, 1975.

The initiative to establish Peugeot Automobile Nigeria Limited was taken by the then Federal Military Government under the leadership of General Yakubu Gowon. The idea was concretised on October 6, 1969 when the Government invited 16 reputable vehicle-manufacturing companies in the world to establish a vehicle assembly plant in the country.

Twelve years before the initiative was taken, Peugeot cars made their first entry into Nigeria when individuals imported about 100 units of the Peugeot 403 model into the country. These cars soon became popular due to their legendary reliability and suitability to Nigerian road conditions. The demand for Peugeot cars in Nigeria rose sharply again in the 1960's with the further introduction of the Peugeot 404 model. With the high demand of Peugeot products which was a mark of acceptability, it was therefore not surprising when in May 7, 1971, Automobile Peugeot of France's proposal was selected out of those tendered by 16 various vehicle manufacturers.

Peugeot Automobile Nigeria is recruiting to fill the position below:

Job Title: Marketing Manager

Location: Kaduna

Reporting to: General Manager

Job Description

• Ensure effective, branded marketing communications including the company website, print communication, and advertising.
• Develop and implement promotion/advertising support programs.
• Strong Competition Analysis for strategy development.
• Evaluate product performance.
• Obtain market intelligence.
• Research and evaluate new product opportunities, demand for potential products, and customer needs and insights.
• Overall marketing strategy and execution of plans for the existing products.
• Work with product development teams to manage new product development.
• Manage launch campaigns for new products.
• Manage distribution channels.
• Manage media and marketing staff and external PR agencies.
• Analysis of the effectiveness of all marketing efforts.

Qualifications and Experience

• Degree in Business Management, Marketing, or Related field
• 10 years of progressively more responsible positions in marketing, preferably in a similar industry in two different firms.
• Experience supervising and managing a team of professional staff.
• Experience in the global market & Membership of relevant professional Body will be an added.

Required Skills, Knowledge and Characteristics:

• Ability to coordinate the efforts of a large team of diverse creative employees.
• Demonstrated ability to increase productivity and continuously improve methods, approaches, and departmental contribution.
• Commitment to continuous learning.
• Expert in Internet and social media strategy with a demonstrated track record.
• Demonstrated effectiveness in holding conversations with customers, customer evangelism, and customer-focused product development and outreach.
• Ability to lead in an environment of constant change.
• Familiarity and skill with the tools of the trade in marketing including PR, written communication, website development, market research, product packaging, Microsoft software suite of products, and creative services.
• Experience managing external PR and communication consulting firms and contractors.
• Must not be more than 45 years.

Application Closing Date

7th February, 2014.

How to Apply

Interested and qualified candidates should send in their application and detailed CV and copies of their certificates to: recruitment@peugeotnigeria.com

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Guiness Nigeria PLC Vacancy : Senior Brand Manager – Lager and Ready to Drink (RTD)

Guiness Nigeria PLC is recruiting for the position of a Marketing Manager, Lager and RTD Category. The emergence of new competition both nationally and regionally in the Lager and RTD Category in Nigeria has led to a significant shift in commercial emphasis. This role is important to establishing Nigeria as the #1 Beer Market globally and focuses on the step-change in investment and management of the Lager and RTD Category.

External Job Title Senior Brand Manager –Lager and Ready to Drink (RTD)
AutoReqId 35286BR
Function Marketing
Type of Job Permanent
Country Nigeria
External Job Description

Job Title:
Senior Brand Manager –Lager and Ready to Drink (RTD)

Level: L5 (M1)

Reports To:
Marketing Manager, Lager and RTD Category

Context/Scope
The role is responsible for the management of A&P spend of approx 25 Billion Naira (GBP£10mn). The role is also involved in the negotiation of cost of 3rd Party Goods & Services suppliers with Procurement.

Key Accountabilities
• Develop and execute ambitious recruitment plans and other brand initiatives for Harp Lager to be the market leader in Lager in Nigeria

• Inspire & develop the brand team and collaboratively support the Customer Marketing team in ensuring full adherence to Diageo Marketing Code and Digital Code of Practice

• Develop the annual Brand Media Plan for conventional & non-conventional media and development of third party strategic partnerships

• Manage the delivery of the Annual Operating Plan through excellent execution of GAME Plans & Activities and through determining the allocation of marketing investment budget into activities

• Create groundbreaking and highly effective communications, through creative and content excellence. Inspire agencies, in-market teams & commercial managers to turn Annual GAME Plans into “executable” commercial plans and assist with the development of growth drivers

• Continually identify and quantify new growth opportunities which drive equity and brand growth for the Lager/RTD Portfolio at both National and Regional level based on real consumer insights.

Qualifications and Experience Required
• University degree in marketing / business or other related discipline preferred though not essential. Postgraduate Qualifications is an added advantage

• 5 to 8 years proven experience in FMCG Brand Management including creative development, implementation and trade marketing

• Strong Project Management Skills

• Ability to work under own initiative / pro-active leadership

• Can demonstrate excellent Commercial judgment & acumen

• Experience of working on National Activation platforms & understanding Execution standards required for the demanding consumer

• Ability to manage key stakeholders nationally & internationally

• Budget & cost control management

Work Location
Lagos based with some travels within/ outside Nigeria

How to Apply
Click on the link below, Click on Search Openings and then Select Nigeria, Then search and click on the Senior Brand Manager – Lager and Ready to Drink (RTD)
Apply for this Position               SEARCH FOR HIGH PAID JOBS HERE

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